Creating great ideas will always be an invaluable skill in our industry. But executing them in the most relevant ways will give you an edge.
Building on the rave reviews of their concept class, Tris and Kat Gates are back to teach a new Portfolio Class designed to up-level and evolve websites to take your ideas across platforms to show a greater understanding of today’s media landscape. From building full-funnel ideas that don’t just drive awareness but also drive action. As well as innovative ways to get people to interact with your campaigns to help create deeper connections with brands. And even how to take ideas into the metaverse. The remote class includes 6 classes plus individual sessions to help craft your final work.
About the Instructors
Identical twin sisters Tris and Kat Gates come from a family of artists and educators and have over 20 years in the advertising industry at both leading creative agencies and high-tech companies in the US, the UK and Europe. Their knowledge and experience spans from strategic development through execution across all digital platforms with innovative solutions. Including expertise in content creation and influencer marketing. They have led teams globally, winning numerous awards from Effies to Lions. Their passion is creative problem-solving that goes beyond making ads, to building ideas that matter to people and communities, driving measurable impact from brand affinity, performance metrics and engagement. In their free time, they build ideas for non-profit organizations, play music and produce digital content for multiple platforms with over 20,000 subscribers.